Digital sales process
Customers can independently go through the entire insurance purchase process online — from filling out data, selecting an offer and payment, to receiving the policy.
Case study · Healthcare
Telesales system
Telesales system
for
Medicover Group_
For over 15 years we've supported one of the insurance market leaders in developing key sales systems. We designed and implemented a modern platform for insurance sales and renewals, automating processes that previously required intensive work from sales teams and administration — and we continue developing this solution together.
Trusted by_
01 · Client
Who stood behind the project_
Medicover is one of the most recognized healthcare companies in Poland, offering comprehensive healthcare, diagnostic services, and solutions supporting patient and employee health. With the development of digital services and growing user expectations, Medicover needed a partner to help create modern, intuitive, and scalable technology solutions — ensuring convenient access to medical services, high-quality service, and data security. That partner became Veloce.
02 · Technologies
Modern insurance sales requires intelligent automation
The Telesales platform (NESP) is one of the key solutions implemented as part of our long-term collaboration with the client. The system was designed to comprehensively support sales, customer service, and policy renewals, automating processes and shifting a significant portion of the purchase journey to a self-service model.
Backend
C# / .NET MSSQLMongoDb Kafka
Frontend
Vue.js
Veloce Products
V.Deploy V.Api
Veloce team on the project
9 specialists dedicated to Medicover
Architect ×1
Frontend Developer ×2
Backend Developer ×6
Average experience 3+ years
Work mode SCRUM
03 · Numbers
System in numbers results_
The new platform streamlined insurance sales and customer service, automating key processes and reducing policy purchase time. The result is greater operational efficiency and better customer experience.
from 14 days to 1 day
Faster contract signing
200% increase
Higher sales conversion
15+
years of uninterrupted support and development of Medicover systems
04 · Process
How we worked_
Due to the project's scale and strategic importance, we divided system development into successive stages. We worked in Scrum methodology, regularly delivering new features and expanding the platform without disrupting the client's current operations.
01
Business needs analysis
We started each stage with joint process analysis and workshops with stakeholders to ensure designed solutions addressed actual business needs.
02
Architecture design
We created a scalable architecture and integration plan with the client's existing systems, considering security, performance, and future development requirements.
03
Iterative development
We developed the system in short sprints, gradually releasing new modules — from the new sales app, through online sales, to the policy renewal process.
04
Testing and validation
Each release underwent comprehensive functional and integration testing. The client participated in reviews on an ongoing basis and provided feedback during regular demos.
05
Production deployments
We deployed new features in phases, allowing users to benefit from successive improvements without a costly one-time system replacement.
06
Continued development and support
After launch, we continued developing the platform, adapting it to new business needs and adding new features.
Agility
We regularly adjusted the scope of work to changing business needs, so the solution evolved alongside the organization.
Transparency
Two-week sprints, daily standups, and regular demos gave the client full visibility into progress and the ability to influence product direction on an ongoing basis.
Safe system evolution
We implemented modern solutions gradually, replacing a decade-old system without interrupting user work and maintaining business process continuity.
Long-term partnership
We've been developing the project since 2022 and continue actively supporting the client, expanding the platform with new features addressing emerging business challenges.
05 · Solution
What we tackled_
Our client has long handled insurance sales for individual customers, managing thousands of sales processes and renewals. With growing customer expectations and the development of digital channels, the traditional model based on phone contact, email communication, and manual handling no longer provided adequate efficiency and scalability.
To meet new market demands, it was necessary to create a modern platform that would automate the entire process — from lead generation, through offer preparation and online policy purchase, to administrative service and renewals.
The key challenges included:
Transforming traditional sales process into a modern self-service model, enabling customers to independently purchase insurance online in just minutes.
Creating a scalable platform without technical debt, integrating sales, payments, administrative service and renewal process, and prepared for further development and changing business needs.
06 · Benefits
What Medicover gained from
What Medicover gained from
this partnership _
Shorter processing time
Automating key process stages allowed shortening policy purchase time to approximately 15 minutes and significantly reducing the involvement of sales and administration.
Higher operational efficiency
Manual activities related to offer preparation, data entry, and document handling were replaced with automated processes, reducing error risk and team burden.
Modern sales channel
Integration with online payments, electronic document delivery, and self-service forms created a cohesive purchasing experience meeting modern customer expectations.
Streamlined renewal process
The dedicated Renewal module streamlined policy renewal management, increasing automation levels and supporting retention activities and cross-selling.
Platform ready for growth
Modular architecture and integration with the client's systems enable further expansion of the solution and rapid implementation of new features as business needs evolve.
07 · Product
This is what Telesales looks like in action_
Four key screens of the user journey
08 · Client testimonial
Words from Medicover_
" Veloce Software is one of our best, reliable vendors, supporting us technologically in developing healthcare services. Implementations are conducted with tremendous understanding of this sector's specifics — they don't disrupt patient care or facility operations."
09 · Case studies
What we delivered in numbers_
Three implementations that best show how we work — from the first conversation to systems serving millions of users.
10 · Let's talk
Let's discuss your project_
Within 24 business hours we'll reach out with a proposal for an initial, no-obligation consultation. We don't sell — we advise. This is the first step to understanding whether Veloce is the right partner for your organization.
- Free 30-minute consultation with a senior developer and business analyst
- Initial feasibility assessment, technology recommendations, and budget estimate
- NDA signed before discussing any details about your business
- No sales pressure — you can simply benefit from our expertise
Direct contact_